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Brandon Wirakesuma
General Manager - Southeast Asia
Brandon Wirakesuma

Brandon Wirakesuma is the Southeast Asia General Manager for Wish a leading mobile-shopping app that sells a huge variety of affordable products to shoppers around the world.

Prior to Wish, Brandon held positions at Instagram, Facebook and BlackRock primarily focused on Analytics, Strategy and Operations. Brandon holds a bachelor’s degree in Economics from Carnegie Mellon University.


Alpha Stage
How to Meet Consumer's Expectations Through The Right Brand Strategy?
Marketing & Branding Track

This panel session will talk about how companies strategizing & maintain their brand consistency to meet the consumer’s expectation.